المساق: BUS 310 - Business Management for Every Enterprise (4 Cr)، القسم: Unit 10 - Managing Production and Operations / Nature and Scope of Marketing

Reading: Lesson 1 - Developing New Products صفحة

Video: Product Development رابط الكتروني

Video Transcript: Product Development صفحة

Reading: Product Development صفحة

Reading: Lesson 2 - Planning a Manufacturing Business صفحة

Reading: Lesson 3 - Service Businesses صفحة

Reading: Lesson 4 - Nature of Marketing صفحة

Video: Marketing Planning Process رابط الكتروني

Video Transcript: Marketing Planning Process صفحة

Reading: Marketing Planning Process صفحة

Reading: Lesson 5 - Elements of Marketing صفحة

Reading: Lesson 6 - Marketing Plan صفحة

Video: Developing Marketing Strategies and a Marketing Plan رابط الكتروني

Video Transcript: Developing Marketing Strategies and a Marketing Plan صفحة

Reading: Developing Marketing Strategies and a Marketing Plan صفحة

Unit 10 - Managing Production and Operations / Nature and Scope of Marketing