المساق: BUS 310 - Business Management for Every Enterprise (4 Cr)، القسم: Unit 11 - Product Development and Distribution / Pricing and Promotion

Reading: Lesson 1 - Product Management صفحة

Reading: Lesson 2 - Distribution Management صفحة

Video: Distribution Management رابط الكتروني

Video Transcript: Distribution Management صفحة

Reading: Distribution Management صفحة

Reading: Lesson 3 - Channel Design صفحة

Reading: Lesson 4 - The Business Buying Decision صفحة

Video: The Business Buying Decision رابط الكتروني

Video Transcript: The Business Buying Decision صفحة

Reading: Business Buying Decision صفحة

Reading: Lesson 5 - Pricing and Costs صفحة

Video: Pricing Strategies رابط الكتروني

Video Transcript: Pricing Strategies صفحة

Reading: Pricing Strategies صفحة

Reading: Lesson 6 - Promotion صفحة

Unit 11 - Product Development and Distribution / Pricing and Promotion