Wiki Textbook - Getting Started as an Entrepreneur

Getting Started as an Entrepreneur -

Opportunity

• Entrepreneurship Is
• Defining the Opportunity
• Social Entrepreneurship
• Why Be a Social Entrepreneur
• The Idea Factory
• Evaluate Your Idea
• Your Intellectual Property
• Profile: A Sense of Success
• Profile: Ideas on Wheels

Market

• Identifying Your Customers
• Evaluating the Market
• Reaching the Customer
• Start Spreading the News
• Show Me the Numbers
• The Competition
• Profile: Cleaning Up
• Profile: Marketing to the Poor

Team

• Teams Make It Happen
• The Layers of a Team
• Building a Healthy Team
• Networking
• Incubators
• Profile: Choosing Team Players
• Profile: The Right Team

Plan

• Business Plans
• Tips & Tricks
• Business Models
• Measuring Your Success
• Presenting Your Plan
• Licensing as Part of the Plan
• Profile: Innovation in the Bag
• Profile: Open to Learn

Company

• Getting Started
• What Makes it a Company
• Nuts and Bolts of Company Formation
• For Profit or Not
• Legal Structures
• Profile: A Failure Success Story
• Profile: Chemical Attraction

Money

• Bootstrapping
• Finding the Money
• Debt and Equity
• Your Equity Circle
• Pieces of the Pie
• Social Money
• Profile: Waiting a While
• Profile: Student-Run, Their Way