Section: Day 51-60: Selecting Business-Level Strategies | BUS 415 - Strategic Management (3 Cr)

Video: Lecture 6 URL

Video Transcript: Lecture 6 Page

Video: Differentiation Strategies Page

Video Transcript: Differentiation Strategies Page

Video: Porter's Generic Strategies Page

Video Transcript: Porter's Generic Strategies Page

Video: Best Cost Provider Strategy Page

Video Transcript: Best Cost Provider Strategy Page

Video: Low-Cost Strategy Page

Video Transcript: Low-Cost Strategy Page

Reading: Strategies for Staying Cost Competitive Page

Reading: Brand Authenticity: Why Differentiation Is A Game Changer Page

Reading: Strategic Management Textbook Chapter 6 File

Reading: Strategic Management Textbook Chapter 6 Page

Day 51-60: Selecting Business-Level Strategies